Review: Avon Infinitize Mascara

I’m a huge mascara addict. I have loads of them. As soon as a new one comes out I want it. Usually I’m a fan of a huge brush and not a fan of plastic brushes. I just find they don’t do as good a job. When Avon have new mascaras I usually get them.

The latest Avon Mascara is Infinitize mascara. It comes in a bright orange tube so will definitely stand out in your make up bag.


What they say.

Contains lash sculpting, lengthening fibres and curling molecule to help shape and set lash curve and length for 24 hours.

This mascara is a do all mascara. I find it really separates the lashes well while lifting them and adding volume. It really does last too. It says it contains fibres but I haven’t found this to be a problem as some fibre mascaras can irritate the eyes. I found this mascara really comfy to wear.


This has a brush different to any I’ve used before. This is a really big brush and is a plastic one. It has three balls that make up the wand. I really like the size of the brush. As I mentioned above I love big brushes. I was worried the brush would be hard to use and messy but I was soon proved wrong.


The brush does remind me of They’re Real in some ways as it does have bristles at the tip to help get all the small lashes. The shape of the brush really helps to lift the lashes and ensures quick easy application!


Here are my lashes pre mascara. I have very fair lashes. They have a slight curl to them naturally.


After one coat. You can really see the lengthening effect of this mascara on my bottom lashes. I love how it separates them and lengthens with no clumping.


Again with one coat you can see it’s added some soft volume to my upper lashes as well as separating and lengthening. It gives a natural full effect to the lashes and is great for everyday where.


After two coats. Since taking these pictures this has become my most reached for mascara and I find I prefer the results of only one coat. I find on two the lashes are too thick for my taste.


Just released I’ve got one massive pout going on here! Oops. As mentioned above I prefer this mascara after one coat. I’ve very fussy with mascara and usually end up using two or 3 different mascaras to achieve the result I love. I’m so impressed with this mascara and love that I can pop on one coat and get the result I want which is perfect for mornings before work when I’m feeling tired.

The large brush has meant I did get mascara on my nose at first but haven’t had a problem with it since.

I can see this staying a firm everyday favourite with me. It’s definitely over taken They’re Real for me. To me it achieves similar results, lasts all day without flaking, is easier to remover and cheaper!!

If you like the sound of this if you order soon it’s only £4.99 at the moment. Normal retail price is £10. Avon regularly have great offers though. I have this in shade black but as I use it for everyday I’m thinking of getting the brown/black too as I’m preferring softer make up for everyday.

Does this sound like a mascara you’d like?

Love M



  1. Sara T
    June 19, 2013 / 9:36 pm

    Oh wow, this made your eyelashes look lovely, and really lengthened them too. I just dislike the packaging, I hate orange!Sara – Pretty In Pink

  2. Aaliyah ~ {Pyari Beauty ♥}
    June 20, 2013 / 10:46 am

    Wow your lashes look amazing! It made a real big difference. xx

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